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the genius method presents DESIGN THINKING to provide a fresh approach to cultivating creativity so you can stimulate  innovation in the organization or project. The concepts are designed to position you to master the creative process with human values at the center and an emphasis on action. 



Align with the values of the people whom you serve and the higher purpose. Create communities that share a sense of purpose, values, and rules of engagement. 







Enable breakthrough innovations and solutions to emerge from radical collaboration between diverse groups. Create an environment that is supportive of people sharing their collective genius - one in which they can generate a broad portfolio of ideas which are refined through active give and take.





Engage in wild experimentation with a bias toward doing over thinking. Create an atmosphere in which trial and error are encouraged. Balance improvisation with the realities of the performance. Foster patience with a sense of urgency. 

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